RebeccaHead of Marketing
Rebecca started at Passmore’s in August 2013 after successful graduating from the University of Huddersfield in 2012 where she gained a 2:1 qualification in marketing.
Having been with the company for a number of years and a result of rising through the ranks Rebecca now works across all branded divisions and is responsible for overseeing the management and implementation of the groups overarching yearly marketing plan.
Focusing on strategic market development and growth, Rebecca’s management responsibilities include liaising third party agencies with regards to online web development including content creation, PPC strategies, technical SEO, social and remarketing initiatives. Offline Rebecca oversees an integrated marketing communications approach which includes direct mail, advertising and PR campaigns a swell as signing off all literature creation.
Outside the office Rebecca is a keen health and fitness enthusiast who enjoys the great outdoors as much as an intense gym class.
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